The Latest
3 Undervalued Sports Your Sports Bar Should Be Showing
The NFL. NBA. MLB. NCAA. The NHL and even the MLS. We’re pretty sure your sports bar has these leagues in heavy rotation on your TVs. And so does every other sports bar around the [...]
Overview of the ERTC for Sports Bars
To say the restaurant industry took a wallop during the sweeping COVID-19 shutdowns is putting it lightly. That may be doubly so for sports bars who had no games to show, no guests to entertain, [...]
Tips for Cross Promoting Events at Your Sports Bar
Be it a watch party, eSports event, or just showing the local, big games, for it to be successful you need bodies in your seats. And like anything, folks can’t come to it if they [...]
Download the 2022 World Cup TV Schedule
The World Cup is here again and it’s very late. That’s because it is being hosted by Qatar where the heat is so unbearable that they had to delay it from the normal July schedule. [...]
6 Alternative Ways to Market Your Sports Bar
According to one report, there are 70,000 bars in the US, and more than 1,200 label themselves as a sports bar. But make no mistake, any bar is a sports bar as long as they’re [...]
Download the 2022 MLB Postseason TV Schedule
America’s favorite past time has a new look playoff format and it should be an interesting transition. Specifically, they have reworked the Wild Card portion to include a playoff series instead of a winner take [...]
Which Sports Do Americans Follow?
For years, we’ve been saying the number one reason why sports fans come to visit your bar is to watch sports. But which sports? Unless you’ve polled your own guests or done some sales vs. [...]
3 Ways Sports Bars Can Shore Up Their Slow Nights
With the end of the NBA Finals and NHL Stanley Cup Finals comes a dearth of mainstream sports to show. Sports bar operators are basically down to just baseball for nightly and weekend events, plus [...]
How to Create ‘Stickier’ Customers in 4 Easy Steps
You want “sticky” customers. No, not customers who have doused themselves in honey or glue, but those who continue to return, whether that’s for wing night, game night or just to enjoy a meal with [...]
4 Ways to Engage Your Guests Longer
Table turnover is a tricky business. You don’t want to rush anyone out the door before they’ve made their last purchase, but you shouldn’t let them stay so long that you lose waiting parties to [...]
Download the 2022 March Madness TV Schedule
Here we go again, the madness that is March has finally arrived. Some folks say that the holidays are the best time of the year, but those of us in the sports-themed restaurant segment know [...]
4 Ways to Grow Your Customer Base
When it comes to marketing, complacency means stagnation, and stagnation means no new customers. No sports bar wants to see their customer base dry up. That means that even after you have a core group [...]
4 Ways to Drive More Revenue at Your Sports Bar
Everyone knows that profit margins are slim in the restaurant industry. As a result, owners are constantly looking for ways to reduce overhead and drive more revenue. At first, this can seem tricky. Sure, you [...]
Introducing the SportsTV Guide for Digital Signage
We have been in the business of supporting sports-themed operators for nearly 30 years, but that doesn’t stop us from aspiring to bring you more every day. Which is why we are so excited [...]
Instagram Sports Bar Marketing Trends in 2021
Andre Oentoro, Contributor If you're running a sports bar, having loyal customers from local fandom can be challenging. With so many bars and restaurants offering a similar menu with great ambience, it's indeed tough work [...]
