The Latest
4 Alternative TV Content Options for Sports Bars
The search for content has always been a thorny task for sports bars and restaurant operators. By content we mean any activity, programming or engagement you deliver to your guests while they visit your restaurant. Most operators have [...]
Ideas & Benefits for Sports Bar Digital Displays
By Reina Jones, Contributor Big restaurants and clubs have already stepped into the concept of digital signage and have started displaying attractive signage content on their digital boards. Not far behind, sports bars and [...]
7 Sports Bars Marketing Tips to Keep in Your Lineup
By Michael Goorman, Contributor Good food, drinks, and entertainment no doubt make for a busy sports bar. These three things should be your absolute priority – quality sells itself. But if you want a fully [...]
No, The Sports Bar Isn’t Dying
The rumors of my demise have been greatly exaggerated. --Mark Twain If we can take any solace from this dubiously ascribed quote, it’s that while the sports bar industry is in trouble, it is unlikely [...]
8 Ideas for Interior Design of Sports Bars
By Michael Goorman, Contributor The sports bar is the ideal spot for folks to meet with friends, have a beer, and, of course, catch the game. The ability to use sports as a selling point [...]
Pros & Cons of Preventive Maintenance for Sports Bars
By Veronica Wallace, Contributor Sports bars and sports-themed restaurants have been in a tough spot since the outbreak of COVID-19. Not only did they get walloped by closures and operating restrictions, but sports shutting down [...]
6 Sports Bar Text Messaging Strategies that Boost Sales
By Alexa Lemzy, Contributor When it comes to marketing your sports bar, creating engaging and personal marketing campaigns that reach your guests can be a challenge. Text messaging, however, can make it easy to contact [...]
How to Create a Great Sports Bar Logo
Can you think of someone who you know personally without their face predominantly present in your mental image? The answer is no, you can’t. The same goes for a business. It’s impossible to imagine McDonald’s, [...]
4 Ways Sports Bars Can Leverage Sports During COVID-19
The NRA just reported that over 100,000 restaurants have remained closed during the pandemic. That is a startling statistic and should scare you into action. The good news is that sports-themed operators have survived better [...]
Turn Your Sports Bar Into a Guest Magnet
By Jennifer Hahn Masterson, Contributor As much as sports fans wind up and down their excitement and energy for their team, there’s never an offseason for sports bar managers and employees. The sports bar business [...]
Our Response to the COVID-19 Crisis
While navigating this crisis, we have all had to make the concession that life is not returning to normal anytime soon. Consequently, the SportsTV Guide is pausing all of our clients subscriptions. We have marked March [...]
7 Sports Bar Interior Design Tips
By Sina Sadeghpour, Contributor Sports bars are supposed to offer their guests and fans an experience and atmosphere that is as close and exciting the live event itself. They should enjoy everything from cheering their [...]
How Crack Shack’s March Madness Promo is Built to Win
Here we are again, March has arrived and with it the Madness has begun. The 12 days of tournament play is among the most profitable all year for sports-themed operators. Filling every inch of your [...]
Warmer Weather Means Bigger Crowds for Sports Bars
With crocus flowers starting to pop out of the ground (note to self: harvest saffron threads for paella) the arrival of spring is imminent. The sporting calendar is about to fill up faster than a [...]
Look Beyond the NFL to Win Over Guests & Fans
The recent AFC and NFC Championship Games saw an unequal pair of teams emerge victorious, as tens of millions of Americans watched the San Francisco 49ers and the Kansas City Chiefs book their ticket for [...]
