Download the 2024 March Madness TV Schedule

March Madness, as it’s known is one of our industry’s defining events. From the mayhem of the first weekend to the crowning of a champion, this tournament is the stuff of dreams for sports-themed operators.

Once again, this year is filled with great stories and potential upsets. From mid-day on Thursday until late Friday evening, most of you will be filled to the rafters with everyone there still in it. However, even after the first rounds excitement, there will be plenty of action to keep your guests returning.

Have a great tourney.

2024 NCAA Men’s Basketball Tourney TV Schedule

East | Central | Mountain | Pacific

Additional March Madness Resources for Sports Bars

Building the Perfect Gameday Menu
How to host amazing gameday watch parties and court alumni groups
Display what games you’ll be showing right on your TVs with the STVG for Digital Signage
How to make gameday even better
Modern in-house marketing tips for sports bars
What sports bars can learn about one restaurant’s March Madness promo

About the Author: Andrew Jaffee

Andrew is an accomplished and respected restaurant industry professional with more than 26 years of experience focusing on many aspects of small business management, ranging from human resources to marketing, operations and accounting. Prior to the SportsTV Guide, Andrew managed and owned a variety of concepts from quick service to fine dining, and spent the first 20 years of his career as a restaurant operator.