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Choosing the Right Sports & Fan Clubs for Your Sports Bar

By Nathan Hirsch & Symon Perriman So, you want to host a fan club for a popular sports team at your bar? In this six-part series we are enlisting the help of our friends at FanWide.com to walk you through how to put on the best game viewing party for a sports fan club at your establishment. FanWide’s Guide to Starting and Growing a Fan Club in your Sports Bar will give a 360-degree view on all the best practices that result in a thriving watch party revenue stream. Some of the topics we will cover include, knowing the sports seasons & schedules, picking the best fan club for your restaurant, how to convince fan clubs to choose your bar as their new home base, best practices for promoting your new fan club, hosting great gameday events, and how to [...]

By |2022-06-07T13:32:43-04:00July 8th, 2019|Guest Management, Sports Bar Marketing|0 Comments
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The Gap Between Sports Bars & Showing Women’s Sports

According to a Nielsen research study, 84% of sports fans are interested in watching women’s sports. But are sports bars taking advantage of that fandom? We polled our subscribers of The Daily Rail newsletter and the SportsTV Guide (all sports bar & restaurant owners, operators and managers), to find out that answer. Most Sports Bars Show Women’s Sports The good news is that sports bar operators and owners are taking advantage of the women’s sports fanbase. The majority of sports bar operators (82%) said they show women’s sports at their bar or restaurant. How often varies greatly in the industry, however. A third of sports bars reported showing women’s sports several times per week while another third said they only show women’s sports a handful of times per year. Fewer than a quarter of sports bar (22%) reported that they [...]

By |2022-06-07T13:38:33-04:00June 26th, 2019|Alternate Sports Programming, Guest Management, Sports TV News|0 Comments
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How to Successfully Execute Your Gamday Menu

Sponsored by Conagra RO*TEL Gameday has finally come. You’ve visualized, created, tested, and perfected your menu, in theory. Now comes the execution. Just like the teams playing on your flat-screens on gameday, your staff must play their roles, cooperate smoothly, and remember the common goal they’re all working for. Gameday Starts with the Front of House Staff Your hosts and hostesses need to control the pace of operations and ensure the guests are being seated with the proper menus. It may seem like it can go without saying, but no shortcuts today. Make sure your hosts team know to only gives guests the gameday menus during the right times. Dropping your full menu when your kitchen is set up for fewer offerings can be a disaster. Even one table ordering rogue when you’re not properly prepped sets your kitchen behind [...]

By |2022-06-07T13:41:49-04:00March 27th, 2019|Sports Bar Management, Sports Bar Marketing|0 Comments
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How to Market Your Gameday Menu

Sponsored by Conagra RO*TEL Your new gameday menu will be a vital spoke on your marketing wheel when it comes time to promoting your overhauled gameday experience. Determining the strengths of the menu and presenting them front and center will help sell guests both new and old on why your establishment deserves the marathon sessions of patronage that come with a full day of sports indulgence. In-House Marketing Your Gameday Menu First, let’s discuss the in-house marketing and how to turn your visitors into repeat customers. Whether you’re using time-tested staples like posters, table stands, and other print materials, or are using digital displays such as tabletop tablets, the goal is the same: get your guests thinking about their next visit before they’ve even paid tonight’s bill. Intrigue and exclusivity can be incredibly valuable cards in your deck. When your [...]

By |2022-06-07T13:45:30-04:00March 17th, 2019|Sports Bar Management, Sports Bar Marketing|0 Comments
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Building & Testing Your Gameday Menu

Sponsored by Conagra RO*TEL Composing and perfecting your gameday menu should begin long before the season does. When considering all aspects of the menu -- from ordering to execution -- balance should be at the front of your brain. Just like your full menu, you never want your special offerings to come off as one-note or repetitive. Varying proteins, textures, temperatures, flavors, cooking methods, and price points ensures that every guest can find something to entice them. This same attention to parity on the line will keep any one station from getting bogged down during the gameday rush. Your kitchen cannot operate at maximum efficiency if your grill cook has a half-full rail while your sauté station has printer tickets about to hit the floor. Spreading the load is vital. Ideally, your grill and sauté cooks should be the strongest [...]

By |2022-06-07T13:46:44-04:00March 15th, 2019|Sports Bar Management, Sports Bar Marketing|0 Comments
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Can a Specialized Gameday Menu Help Your Efficiency?

Sponsored by Conagra RO*TEL You have a dinner menu. You have a lunch menu. You have a brunch menu, a function menu, a cocktail list, a wine list, a beer list, and about 20 more slates of options. Creating another specialized menu probably gives you a little apprehension but rest assured that a properly planned and executed gameday menu will relieve far more headaches than it causes. Picture your sports nights. Whether it be football, college basketball, or the Olympics, there should be throngs of hungry and thirsty guests packing your building. You need quick food, but not “fast food.” The difference always boils down to quality. Anyone can take frozen, prepackaged, ready-to-eat dishes and heat them up in the blink of an eye. You’d be hard-pressed, however, to find a group of people excited to spend a Sunday afternoon [...]

By |2022-06-07T13:49:22-04:00March 13th, 2019|Sports Bar Management, Sports Bar Marketing|0 Comments
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Do Sports Bars Show Women’s Sports?

According to a recent Nielsen report, 84% of sports fans are interested in watching women's sports. But are sports bars taking advantage of that fandom pharmacieinde.com? That's what we're hoping to find out in this short, few-questions survey. Once we get the results, we'll publish them in an infographic juxtaposed to the Nielsen results. We'll also provide some tips for how sports bar operators and managers can identify and maximize the opportunities showing women's sports on TV can bring them.   powered by Typeform

By |2022-06-07T13:48:49-04:00March 6th, 2019|Alternate Sports Programming, Sports Bar Management, Sports Bar Marketing|0 Comments
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Why Sports Bars Need OTT Sports Programming to be the Best

There are a lot of sports bars in the US, so sticking out as being different and the best can be pretty challenging. Most often, operators look toward doing something crazy or fancy with their beer and food menus. And often this is can create a fantastic little niche for many locations. But there are more and more bars out there with a beer list the length of War and Peace. And frankly, if you’re a tried & true sports bar, your guests are coming to your location for one reason beyond all others – to watch sports. So, it would stand to reason that you’d want to give your guests the best possible viewing experience. Be it from the best TV screens, personal audio, a fantasy sports-friendly atmosphere, etc. But sports bar operators would also be wise to create [...]

By |2022-06-08T09:28:21-04:00May 24th, 2018|Alternate Sports Programming, Online Sports, Sports Bar Management|0 Comments
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How Sports Bars Can Prep for March Madness

Every year as March approaches, we field inquiries about the schedule for the NCAA March Madness Tournament and how to best prepare for it. Unfortunately, every year we respond by explaining, it’s really just the first two days of full field play that can be called madness. However, that doesn’t mean you shouldn’t prepare or promote to get as much from the event as possible. Check out our recent blog with some new ideas for promoting the NCAA Tournament. What makes the tournament great before it starts is also what slows it down as it progresses. With 68 teams making the cut, there is hardly a place in the US that doesn’t have a stake in the tourney before the first tip-off. Unfortunately, once play concludes on Thursday and Friday, that number dwindles to just 32 teams, and by Sunday [...]

By |2022-06-08T09:41:46-04:00February 6th, 2018|Guest Management, Sports Bar Marketing, Sports TV Schedule|0 Comments
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7 March Madness Promotion Ideas for Sports Bars

March Madness is a huge opportunity for bars and restaurants to seize every year. With several games on almost daily, owners and managers can leverage the madness with promotions and deals for dine-in or take-out customers alike. That said, what are some of the routes to take pharmacieinde.com? We’ve got you covered with some March Madness promotion ideas to use to make your NCAA tourney season a slam dunk (sorry, we know). 1. Brackets Let’s start with the most traditional route – the NCAA March Madness Bracket. Brackets can be a relatively low impact/most bang for your buck option for a promotion. You can go with one big prize for the overall bracket winner, prizes for winners of each round of the tournament, or even mix in discounts for anyone who even chooses a single game correctly to incentivize playing [...]

By |2022-06-08T09:42:54-04:00February 6th, 2018|Sports Bar Marketing, Sports Bar Social Media|0 Comments
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Sports Bars Aren’t Dead, But They May Be On Life Support

If bad news comes in waves, then our industry -- and specifically the sports themed segment -- is getting rolled over by one mother of an ocean storm. For the past year, we have covered story after story lamenting the sales declines, the cannibalization of full-service by fast casual, and the enormous staffing challenges that face all operators in the current economy. This decline has been particularly hard on sports-themed operators as we have seen several high profile bankruptcies and worse-than-market sales reporting from some of our biggest players. What does all this mean for the future of the “sports bar” and is there anything you can do about it? Who’s to blame? The sales performance of full-service restaurant operators has been declining steadily for the past 18 months or so. In general, the entire segment is experiencing a shift [...]

By |2022-06-08T13:32:33-04:00September 28th, 2017|Guest Management, Sports Bar Management|0 Comments
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We Told You So! Internet Streaming is Important

Don’t Blow it with Guests by Not Showing Streaming Sports You have probably heard someone say, “I hate to say, I told you so!” right before they say, “I told you so!” That’s a little how I felt on Sunday when I receive a flurry of calls from subscribers expressing their dismay and disappointment that we had neglected to list the Barcelona vs. Eibar, La Liga Espana soccer match. Just one problem…that match was exclusively on Live Stream and not available on broadcast TV. Therefore let me just say, “I told you so!” We have been screaming from the rooftops for years about the value and importance of streaming live sporting events and only those of you that listened were able to deliver the game your guests wanted on demand. The cost of accomplishing this feat was an inexpensive netbook or other internet enabled [...]

By |2022-06-08T13:54:14-04:00May 22nd, 2017|Online Sports, Sports Bar Management, Sports Bar Technology|0 Comments
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