The Latest
Are You Carrying Your NFL Fans’ Favorite Beer?
Few things go better together than NFL games and a few cold beers. And we're sure your sports bar is carrying a sweet selection for your guests to choose from, but are you carrying their [...]
What the Mayweather-McGregor Fight Tells Us About Sports Live Streaming
One week this past Saturday night, the world was captivated by the spectacle that was Floyd Mayweather Jr vs. Conor McGregor. It is estimated that around 100 million folks tuned in to see the biggest [...]
How to Install the SportsTV Guide Widget
Our newly designed SportsTV Guide Widget is a tool that can help ease some of the pressure of football season. It’s free for SportsTV Guide subscribers and will tell your guests what games your sports bar [...]
Most People Think Mayweather Will Beat McGregor
There's a lot of hype surrounding the Mayweather-McGregor fight on Saturday night, and the event is ripe for great banter at your sports bar. But who do folks think will win the fight el mejor [...]
Five Reasons to Know What’s on TV for Sports…
The SportsTV Guide is a utility serving restaurant operators for almost 25 years. Too often, when we offer our service to a restaurant operator, their first response is, “We aren’t a sports bar!” It’s high [...]
All Sports Are Social… And Our Web Widget Helps
Summer has always been the time for Sports Bar owners and operators take a break. The programming slows with just baseball until August and, hey, we deserve a vacation too you know! Well, here at [...]
English Premier League Offers Games Stream Only
Putting a Little English (Premier LG) on Steaming Sports Why it matters to you: This is the first major sports league to offer 2nd tier games on stream only. For the past several years, many [...]
Is Your Restaurant Ready for Football Season Kickoff?
Register for a play-by-play to maximize revenue during the upcoming season. By Hot Schedules, content parter for this year's Football Marketing Bootcamp It’s that time of the year again! If you’re a diehard football fan, [...]
The Sports Bar Marketer’s Playbook for Football Season
By Buzztime, partner for the Football Marketing Bootcamp When football season starts, will you be ready? Expecting crowds without a marketing plan is a risky move. It’s like throwing a Hail Mary or relying on the receiver [...]
The 2017 Football Marketing Bootcamp Syllabus
Our 2nd Annual Football Marketing Bootcamp is just a couple of weeks away and we thought we should share the full syllabus planned for the event. The obvious goal is to support operators in key areas of [...]
We Told You So! Internet Streaming is Important
Don’t Blow it with Guests by Not Showing Streaming Sports You have probably heard someone say, “I hate to say, I told you so!” right before they say, “I told you so!” That’s a little [...]
Why Sports Bars Need to Start Live Streaming Video
By Rob Cressy, Founder, Cress Media Houston, we have a problem. Consumers and Facebook love when brands post native videos (including live streaming), but there are very few, if any, sports bars or restaurants that make [...]
Marketing Fail: Not Speaking the Language of the Sports Fan
By Rob Cressy, Founder, Cress Media One area in which the majority of sports bars fail on social media, ironically, is on the sports side of things. So many sports-themed locations fail at speak the sports fan [...]
How Can Sports Bars Market More Around Sports?
The Rail Founder Joins National Sports Marketing Podcast This past week the founder of The Rail and SportsTV Guide, Andrew Jaffee, joined the nationally recognized Sports Huddlepodcast to discuss what succeeds and fails in marketing for sports-themed operators. Hosts Rob [...]
Your Restaurant’s New Marketing Motto — Smiles Don’t Lie
By Rob Cressy, Founder, Cress Media Smiles don’t lie. It’s been a hallmark phrase for the way that I run my business, create marketing, and interact with my customers. And it should be for you too. What [...]