July

Summer is in full swing and with it is a fun array of sporting events for you and your guests to watch.

The start of July gives us the knockout rounds of FIFA 2026 World Cup. It starts with the Round of 32 at the beginning of the month, the Round of 16 and quarterfinals the second week, and then the semifinals and championship the third week. The final match is scheduled for Sunday, July 19th. Make sure fans know that you’re showing the games and that you’re easy to find by search and AI online.

July also gives us a summer classic — the MLB All-Star Game on Tuesday the 14th. Leading up the game is an array of other fun baseball events — such as the HBCU Swingman Classic, the MLB All-Stars Future Game and, of course, the Homerun Derby. These are all televised, so make sure they’re on your radar and that you’re letting guests know about it.

Then there’s the 113th Tour de France bicycle race, which spans nearly the entire month — from July 4th through the 26th — giving you daily content for your screens.


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June

Summer is here and June is pack full of marquee sporting events for your bar to show.

Starting off, the NHL Stanley Cup Finals and the NBA Finals run through half the month, starting at June 3rd and playing to June 19th at the latest. Unfortunately, most of the NBA and Stanley Cup Finals games are on the same days; only Game 4 is on two different days. The NBA’s and NHL’s Draft also takes place at the end of the month, for the uber-fans.

In gold, there’s plenty of big PGA events lines up, including The Memorial, the Canadian Open, the U.S. Open, and Travelers Champ, four weekends in a row.

And lastly, of course, the 2026 FIFA World Cup kicks off in the first half of the month. The U.S.’s first game is against Paraguay on Friday June 12th and there’ll be amazing international action every night to put in your TVs. This year’s tournament includes an expanded 48 team pool. With 5-10 million soccer fans expecting to invade North America for the tournament, it presents a great opportunity for sports bars to market to both new, existing, and visiting fans for the duration of the tournament. If you haven’t yet, sign up for a free FANZO profile.


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