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Exploring Intricacies of Opening a Sports Bar

By Hannah Butler, Contributor Most often, those people who appreciate the excellent atmosphere when watching sports strive to open a sports bar. This is a rather interesting business niche, which can become very profitable. It is worth noting in advance that sports bars have many differences from ordinary bars and gastronomic places. We will consider the features of opening this particular case and its internal subtleties. Looking ahead, let's say that marketing in this area is of increased importance. The niche is pretty competitive. Should You Franchise a Sports Bar or Go Solo? The franchise is a popular business method nowadays. In simple terms, a franchise is a transfer of rights to use branding, logos, signs, menus, drinks, and food. Under a franchise, its owner leases his brand to another businessman or entity who uses it on the basis of [...]

By |2022-06-07T12:32:57-04:00June 30th, 2021|Sports Bar Management|0 Comments
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No, The Sports Bar Isn’t Dying

The rumors of my demise have been greatly exaggerated. --Mark Twain If we can take any solace from this dubiously ascribed quote, it’s that while the sports bar industry is in trouble, it is unlikely disappearing for good. The months since March 16th of this year (when the NBA tipped the first domino of sports cancellations) have been a roller coaster of disruptions on which we are heading downhill again, as winter arrives and the COVID-19 virus rages. An article in Sports Illustrated (SI) attempts to pay homage to the essence of the sports bars of old, but sadly also paints a bleak picture of what’s to come. Fortunately, we don’t buy into their morbidity and think the ending narrative of the sports bar isn’t quite ready to be written. SI Paints a Grim Outlook We must begin with the [...]

By |2022-06-07T12:41:45-04:00December 3rd, 2020|Sports Bar Management|0 Comments
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Pros & Cons of Preventive Maintenance for Sports Bars

By Veronica Wallace, Contributor Sports bars and sports-themed restaurants have been in a tough spot since the outbreak of COVID-19. Not only did they get walloped by closures and operating restrictions, but sports shutting down for a large portion of the year mean one of their biggest selling points was gone. To stay afloat, sports bar operators need to make decisions about their budget. Does every appliance or machine really need annual maintenance? We’ve all been there: you go to start the car after a long winter, and your engine greets you with silence. At this point, you realize that you forgot about last year’s tune-up, which, at the time, you thought would be fine. Now, it’s going to cost you a couple of thousand in repairs instead of $50-$100 for the tune-up. This case illustrates the benefits of preventive [...]

By |2022-06-07T13:15:42-04:00November 5th, 2020|Sports Bar Management|0 Comments
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7 Sports Bar Interior Design Tips

By Sina Sadeghpour, Contributor Sports bars are supposed to offer their guests and fans an experience and atmosphere that is as close and exciting the live event itself. They should enjoy everything from cheering their favorite teams and meeting and socializing with other fans to the drinks and food on your menu. In that light, an exceptional interior design and fitout should go a long way in enhancing the popularity of a sports bar. Before getting down to the basics of sports bar design and decor, the first thing that should always be top of mind when making decisions is the guest experience. A sports bar operator’s main goal should always be customer’s enjoyment of everything offered. And that includes the design of the sports bar. Getting Started with Your Sports Bar’s Design When designing the interior of your sports [...]

By |2022-06-07T12:52:06-04:00March 16th, 2020|Sports Bar Management|0 Comments
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How to Generate an ROI on eSports Tournaments

Part Six: Managing and measuring your return on investment (ROI). A lot is going into the planning, marketing and execution of your sports bar’s first eSports tournament. But once the dust settles and you’re assessing the results, you need to determine if your efforts brought success or did you just spin your wheels for no return. That’s why we thought a thorough review of what success looks like from multiple angles will help you stay on the path towards that success. You must always remember that success is defined in marketing ultimately by sales, but that can’t tell the whole story. If your goal is to fight slipping sales, you might find that your sales stabilize, but don’t grow. Changing a downward trend could be seen as success, but sales growth might not be the accurate measure. The same is [...]

By |2022-06-07T13:03:09-04:00August 12th, 2019|Alternate Sports Programming, Sports Bar Management|0 Comments
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How to Plan & Execute a Great eSports Tournament

Part Five: Planning and Goals Every great sports bar event starts with a plan and running an eSports tournament is no exception. This post will help you form the foundation of your event and keep you on track for the duration of your commitment to eSports. It’s important to understand what you’re looking to accomplish and how to reach your ultimate goal -- bring eSports fans through your doors and to entice them to return. Running an eSports tournament requires a great deal of coordination and teamwork, so let’s get started on how to get there. Planning – Does Your Sports Bar Have Everything You Need? To effectively pull off a successful eSport tournament, you are going to need banks of computers or consoles with multiple gaming setups. How many screens and controls depends on what game you’ve selected as [...]

By |2022-06-07T13:04:14-04:00August 5th, 2019|Alternate Sports Programming, Sports Bar Management|0 Comments
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Preparing for Your Fan Club’s Offseason

By Nathan Hirsch & Symon Perriman We hope you have already learned a lot from FanWide’s Guide to Starting and Growing a Fan Club in your Sports Bar. You should now have all the best practices you need to pick your teams, promote your events, host amazing game watch parties throughout the season. Next, we’ll give you some post-event guidance to engage your guests once the season ends. Keep in Touch with Fan Club Leaders Throughout the season you should have already been asking for regular feedback from attendees about how to make their events better. Make sure you ask again once the season is over so you can address any issues which could prevent the group from returning next year. Agree to stay in touch with the organizers and club leaders, and send them a message every few months [...]

By |2022-06-07T13:07:33-04:00July 25th, 2019|Sports Bar Management|0 Comments
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Beta Test Our New ‘Q Score’ Program

When SportsTV Guide started in 2003, we delivered 90% of our service via fax machine. That number has flipped to under 3% of our subscribers in the intervening 15+ years. The technology we employ today has profoundly changed the quality and reliability of our product and we see a bright future in further leveraging technology to improve our product and its value. To that end, we are ecstatic to inform you all about a beta test we are undertaking to validate a new feature. We are inviting current STVG subscribers to help us vet our new Q Score program that will rate game quality for all events listed on your SportsTV Guide. The Q Score will help sports bar operators and managers identify the best matchups and games for their establishment to show. If you want to see this powerful [...]

By |2022-06-07T13:09:14-04:00July 22nd, 2019|Sports Bar Management, Sports Bar Technology, Sports TV News|0 Comments
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Host the Ultimate Game Watch Party for Your Fan Club

By Nathan Hirsch & Symon Perriman It’s the big day --  GAMEDAY!!! You’ve done all of this hard work to find an ideal team and grow their local fan club chapter. Now you need to host those fans coming to cheer on their team and give them a stadium-like experience that will keep them coming back for more. Here’s how to do that from FanWide’s Guide to Starting and Growing a Fan Club in your Sports Bar. Do a Systems Check The most important thing is making sure that everyone can enjoy the game, so feature it on the best TVs and you must include audible sound. Test the channel in advance, especially if you are streaming the game over the Internet. If the Internet quality is questionable, switch off any non-essential Wi-Fi so that the public is not consuming [...]

By |2022-06-07T13:24:15-04:00July 22nd, 2019|Guest Management, Sports Bar Management|0 Comments
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How to Start a New Fan Club Chapter at Your Sports Bar

By Nathan Hirsch & Symon Perriman If you have read our last two posts in FanWide’s Guide to Starting and Growing a Fan Club in your Sports Bar then you are ready for the big moment -- officially creating or finding your local fan club. You’ve picked the best league and identified a few target teams. But just before you just directly ask the fan club chapter to host their events at your bar, we want to coach you up on the different organizational structures for collegiate alumni associations and professional sports fan clubs to help you increase your chances of landing your first fan community. Finding a College Sports Fan Club If you want to focus on college teams, you will want to seek the approval from the alumni association to be an officially sanctioned event. You can be [...]

By |2022-06-07T13:29:10-04:00July 15th, 2019|Guest Management, Sports Bar Management|0 Comments
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Finding the Right Team for Your Sports Bar

By Nathan Hirsch & Symon Perriman Welcome back to our second installment in FanWide’s Guide to Starting and Growing a Fan Club in your Sports Bar. Now that you have picked the best sports league to target for the upcoming season, the next step is finding the right sports team for your sports bar. Sure, you are saying “I already have one in mind that I really want.” But just in case, we want to give you a checklist to make sure that it really is the right fit for your bar. Which Sports Fan Clubs Need a Home? First, find those untapped fan club opportunities in your city. Don’t be the hundredth bar to host the city’s local team (unless it is for the playoffs or a championship, then that’s understandable) beit-mirkahat.com. FanWide.com can help you see which fan [...]

By |2022-06-07T13:30:12-04:00July 11th, 2019|Guest Management, Sports Bar Management|0 Comments
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The Major Audience Sports Bars are Missing

Part One: Introduction By Nick Vener and Andrew Jaffee Our mission at the SportsTV Guide is to help you stay in front of trends in our industry and facilitate you leveraging those trends for your business. That is why we are embarking on a comprehensive review of where the future of sports is heading with a series focused on eSports. This series is focused on the why, how, what and when of eSports for restaurants and bars. This post will focus specifically on why you need to take eSports seriously and the implications for your operation, especially for sports-themed operators. Why are eSports Essential to Have in Your Restaurant? https://www.youtube.com/watch?v=Nf3gfuGIn1w Great question! Let’s start with who makes up the eSports gaming community (i.e., players and fans) who you want to attract by embracing eSports in your sports marketing efforts. The [...]

By |2022-06-07T13:35:05-04:00July 1st, 2019|Alternate Sports Programming, Sports Bar Management, Sports Bar Marketing|0 Comments
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