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Are You Ready for the 2019-20 NFL Season?

The NFL’s return is among the most welcome things to happen in sports bars. Just the prospect of 17 weeks of NFL action can make your restaurant relevant again after enduring the dog days of summer. Not much has changed from prior years as DIRECTV continues to control the NFL Sunday Ticket exclusively until the conclusion of the 2022 season. That means three primetime games per week on Thursday, Sunday, and Monday and a full slate of games all day on Sunday. The beauty of football is that not only does the NFL fill your midweek with content, but NCAA Football is also running parallel to the pro game. This translates into virtually every night having content to for your hungry football fans. You should already be fairly booked with your draft parties if you are featuring those. Feel free [...]

By |2022-06-07T13:00:45-04:00August 20th, 2019|Sports TV Schedule|0 Comments
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Is Your Sports Bar Ready for the 2019 Women’s World Cup?

The 2019 FIFA World Cup France is here and it promises to be a fantastic tournament. Oh wait, did I say it’s the Women’s World Cup? Well, it is and that makes it fabulous, especially for North America. That’s because both the US and Canadian teams are dynamite and are heavy favorites to go deep into the tournament. In fact, since the first women’s World Cup Soccer event in 1991, the US has won three of them and is absolutely among the favorites again in 2019. The format is a little different than the men’s in that there are fewer teams. However, they do the same group play, beginning on June 7th, with France taking on the Korea Republic in traditional home team opener. That is followed by 35 more games with six groups each playing three games to qualify [...]

By |2022-06-07T13:38:11-04:00May 30th, 2019|Sports TV Schedule|0 Comments
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Download Your Free 2019 NHL Playoffs TV Schedule

The NHL Playoffs are finally here. After 82 games, there are only 16 teams left standing with a chance at the Stanley Cup.  In the East Tampa Bay accumulated the most points and secured home-ice advantage through the conference schedule. In the West, it is Nashville that will have home-ice all the way through if they make it to the finals. There’s no doubt that the NHL Playoffs is our favorite tournament is all of sports. If you don’t normally watch hockey, you won’t see a difference, but if you do, it’s a totally different game than regular season play. The speed, the athletes and the competition all elevate to levels that even the uninitiated can acknowledge. The sports is really exciting this time of the year. 2019 NHL Playoffs TV Schedule Eastern| Central| Mountain | Pacific All the games are [...]

By |2022-06-07T13:39:54-04:00April 8th, 2019|Schedules, Sports TV Schedule|0 Comments
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Breaking Down the New & Improved SportsTV Guide

If you are a long-time SportsTV subscriber, then you know we have evolved significantly over the past 20+ years as we have delivered sports TV schedules to restaurant operators. We started with four fax lines and emailed a PDF file, and now we have a state of the art web app. We have learned a lot along the way and that is why we want to review some of the amazing new features we have deployed over the past two years, including some exciting new ones. Rankings for All NCAA Teams & Sports For many years we have included rankings for NCAA Football, NCAA Basketball and Women’s NCAA Basketball. We believed it provided valuable insight into the potential quality of a game. That is why we are expanding that information to include any and all NCAA sports that publish rankings [...]

By |2022-06-07T13:43:04-04:00March 18th, 2019|Sports Bar Technology, Sports TV Schedule|0 Comments
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2019 NCAA March Madness TV Schedule

The field is set, the bracket filled out, now what? Consider this our annual observation that while the tournament is a singular phenomenon in the US sports calendar, it’s also not exactly what we hope in the sports bar biz. The exception, of course, is the Thursday and Friday of the first weekend. With 16 games each day and all 64 teams still hopeful to advance, this can get hectic. The included downloadable schedule is for the full tournament run. We have the teams and rankings for the Play-in and Round of 64 games. We also include the TV schedule for the remainder of the tournament right through until the final game on Monday April 8th. We will not update this schedule during the tournament but you can get future schedule info by signing up for the SportsTV Guide. Many [...]

By |2022-06-07T13:44:05-04:00March 18th, 2019|Schedules, Sports TV Schedule|0 Comments
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How to Prep Your Sports Bar for NCAA Spring Football

It’s March and spring doesn’t feel very close, but we’ve got an idea about how to warm it up. Why not promote some NCAA Football? What? NCAA Football? It’s not August. Actually, the spring is one of the most entertaining peculiarities of NCAA Football -- the Spring Games. There’s a bunch of fun rituals that surround the games and if you are a fan club location, this game is essential for driving some cheap traffic in April or May. There are a total of 130 NCAA FBS teams and each of them has a spring game featured on their calendars. Unfortunately, they aren’t all televised, but the bigger programs do air on their various conference based networks. Think the SEC Network, where you will see South Carolina, Arkansas and Florida’s spring game live, including on campus programming. The middle-tiered teams [...]

By |2022-06-07T13:50:38-04:00March 5th, 2019|Schedules, Sports Bar Marketing, Sports TV Schedule|0 Comments
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The 2018-19 NCAA Bowl Championship Series TV Schedule

The NCAA Bowl Championship Series (BCS) system is one of the most entertaining approaches to irrelevant sporting events ever known. There are forty individual games and only three of them count, and that doesn’t count the many post-season all-star games. However, with pools and pick ‘em games happening everywhere you look, college football fans seem interested. The games do credible ratings and the part of our Americana dedicated to football on New Year’s Eve demands we all pretend they mean more than pride for the teams playing. All that being said, this year’s schedule has some fun match ups and provides midweek content to at least make it valuable. In the early schedule, you get mostly the lower conferences with teams like North Texas taking on Utah State in the New Mexico Bowl. But the schedule markedly improves as the [...]

By |2022-06-08T09:09:19-04:00December 5th, 2018|Sports TV Schedule|0 Comments
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Download the 2018 MLB Postseason TV Schedule

When Major League Baseball began the Wild Card Game in 2012, they wanted to include more teams with a chance to make the playoffs. One wouldn’t believe they envisioned the two tiebreaker games we have today. The month of October is all baseball all the time. From today at 1pm until the World Series begins (10/23) you’ll have day, afternoon and night baseball. There has never been two tiebreakers in MLB in its 100+ year history. The last time there was a single tiebreakers was in 2013 where the American League Wild Card game was preceded by Tampa Bay playing Texas in a one game tiebreaker playoff. This year we have two divisional titles on the line. At 1pm ET Milwaukee goes to Chicago to determine who will win the NL Central and then at 4pm ET, Colorado heads to [...]

By |2022-06-08T09:13:57-04:00October 1st, 2018|Schedules, Sports TV Schedule|0 Comments
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Three Hurdles to Sports Bars Marketing the NFL

The last several years have been tough on the NFL brand. Starting with Deflategate and running all the way to this past week’s continued anthem protests by players, the league has managed too many controversies. While the looming question of the NFL’s relevance may haunt journalists, sports bar operators know the NFL remains the 500-pound gorilla in the room. A key feature of the continued presence of the NFL is its passionate fantasy football fans. This sets it apart from all of the other sports in terms of consistent interest, even when teams are eliminated from contention. Whether it was their handling of domestic violence incidents or their response to claims of indifference to CTE, the NFL has been under constant fire these past few years. With a player settlement done on CTE and an improved approach to player discipline, [...]

By |2022-06-08T09:16:19-04:00August 13th, 2018|Sports TV Schedule|0 Comments
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3 Winning Strategies for Sports Bars Marketing NCAA Football

Of the six major American sports, college football is by far the most overrated one for sports bars. Not because it doesn’t drive traffic -- it does! Not because there isn’t enough coverage -- there is! Not because there aren’t enough fans -- there are! No, college football is overrated because there isn’t much your guests can’t get at home on their own TVs. Now that doesn’t mean you shouldn’t try to leverage this business; you definitely should. The trick is to make sure your efforts aren’t on strategies that don’t deliver results. It all started 11 years ago when the Big Ten Network launched. As a result of their success, the PAC12 network, SEC Network and the ACC Network have all been born. Essentially, these proprietary networks exploded the number of games on easily accessible in-line channels. This caused [...]

By |2022-06-08T09:19:14-04:00July 27th, 2018|Sports Bar Marketing, Sports TV Schedule|0 Comments
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How Sports Bars Can Make the NFL Preseason Work for Them

For the NFL, the preseason is a chance to get their teams ready for the season. The same is true for sports bars and sports-themed operators -- and that’s why we love the NFL Preseason. Starting in early August, there are NFL games available for showing in your locations. This is the right time to get ready for the upcoming regular season schedule by making the preseason work for you. Those of you that want to show the preseason games will have some additional decisions to make. So, let’s get started. How to Get Non-Locally Aired NFL Preseason Games The biggest challenge most sports bar managers will experience during the NFL Preseason is that most games are not available locally. Unlike the regular season, there is no NFL Sunday Ticket for the preseason. Your only option is to explore the [...]

By |2022-06-08T09:20:56-04:00July 19th, 2018|Sports Bar Marketing, Sports TV Schedule|0 Comments
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How Sports Bars Can Win the Tour de France

The Tour de France is one of my favorite events of the year. Full disclosure, I ride 100+ miles a week during the summer and think this sport is amazing. However, that shouldn’t distract from the fact that it’s a cool event that fills in content in July, which could otherwise be a pretty barren month. The trick is how to market for it…or if you even should. So, let’s explore the event and see if we can benefit from it. Tour de France 101 To start, the Tour de France (TDF) is a 23-day event with some of the most interesting visual content you’ll ever see on TV. The race ranges all over France from the countryside to the sea and everything in between. They visit both the Pyrenees in the West, and the Alps in the East for [...]

By |2022-06-08T09:23:00-04:00June 19th, 2018|Alternate Sports Programming, Sports Bar Marketing, Sports TV Schedule|0 Comments
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