This week in eSports… ESL turns to Facebook Live
eSports now worth almost $900 million eSports is a young, booming and wealthy industry. According to SuperData Research, eSports is worth $892 million currently and expected to break $1 billion sometime next year el mejor sitio. SuperData also expects viewership to increase from 214 million to 202 million by 2019. eSports turns to Facebook Live Digiday had an interesting post on how ESL One Cologne, the world's biggest eSports promoter, used Facebook Live. Their recent tournament in Germany had 42,000 live attenders and drew 21.7 million unique viewers online. ESL used Facebook Live to interview top players and video game personalities, visit partner booths, etc. It was great use of showing additional content and behind-the-scenes look for folks who couldn't be there themselves. “With Facebook Live, we are creating this ‘B-stream’ exclusively for the platform,” said Johannes Schiefer, director of global social and editorial [...]