Why Your Sports Bar Needs Access to Every NFL Game

The latest streaming data doesn't lie. Your sports bar needs to be able to show every NFL game available. And that means signing up for Peacock Sports Pass which has exclusive rights on two big NFL games that won't be available on other commercial vendors.

By |2023-12-06T10:41:12-05:00December 6th, 2023|Sports Bar Management, Sports TV News|0 Comments

What to Know About the 2021 NFL Season

The NFL had one helluva year in 2020. It was a season where their storybook QB won his 7th championship all while navigating a once in a century pandemic. What could they possibly offer in 2021 to compare to what they overcame and delivered in 2020? Well, there are some significant schedule adjustments coupled with continuing to explore where & how they deliver their content which should enhance this year’s NFL iteration. And sports bar owners, operators, and managers should take note. All of this adds up to a season with some new expectations and hopefully the same great results for sports-themed restaurant operators. We will review those changes and provide some insights on how to leverage them to your advantage in this post. A Longer NFL Season Way back in 1966, when the NFL and AFL merged, 24 teams [...]

By |2022-06-07T13:12:33-04:00June 25th, 2021|Sports Bar Marketing, Sports TV News|0 Comments

Are You Ready for the 2019-20 NFL Season?

The NFL’s return is among the most welcome things to happen in sports bars. Just the prospect of 17 weeks of NFL action can make your restaurant relevant again after enduring the dog days of summer. Not much has changed from prior years as DIRECTV continues to control the NFL Sunday Ticket exclusively until the conclusion of the 2022 season. That means three primetime games per week on Thursday, Sunday, and Monday and a full slate of games all day on Sunday. The beauty of football is that not only does the NFL fill your midweek with content, but NCAA Football is also running parallel to the pro game. This translates into virtually every night having content to for your hungry football fans. You should already be fairly booked with your draft parties if you are featuring those. Feel free [...]

By |2022-06-07T13:00:45-04:00August 20th, 2019|Sports TV Schedule|0 Comments

Three Hurdles to Sports Bars Marketing the NFL

The last several years have been tough on the NFL brand. Starting with Deflategate and running all the way to this past week’s continued anthem protests by players, the league has managed too many controversies. While the looming question of the NFL’s relevance may haunt journalists, sports bar operators know the NFL remains the 500-pound gorilla in the room. A key feature of the continued presence of the NFL is its passionate fantasy football fans. This sets it apart from all of the other sports in terms of consistent interest, even when teams are eliminated from contention. Whether it was their handling of domestic violence incidents or their response to claims of indifference to CTE, the NFL has been under constant fire these past few years. With a player settlement done on CTE and an improved approach to player discipline, [...]

By |2022-06-08T09:16:19-04:00August 13th, 2018|Sports TV Schedule|0 Comments

How Sports Bars Can Make the NFL Preseason Work for Them

For the NFL, the preseason is a chance to get their teams ready for the season. The same is true for sports bars and sports-themed operators -- and that’s why we love the NFL Preseason. Starting in early August, there are NFL games available for showing in your locations. This is the right time to get ready for the upcoming regular season schedule by making the preseason work for you. Those of you that want to show the preseason games will have some additional decisions to make. So, let’s get started. How to Get Non-Locally Aired NFL Preseason Games The biggest challenge most sports bar managers will experience during the NFL Preseason is that most games are not available locally. Unlike the regular season, there is no NFL Sunday Ticket for the preseason. Your only option is to explore the [...]

By |2022-06-08T09:20:56-04:00July 19th, 2018|Sports Bar Marketing, Sports TV Schedule|0 Comments
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