Email is Your Sports Bar’s Best Marketing Tool
But not all emailing marketing services are the same. Most are generic clients that don’t understand the business and marketing challenges, nuances, and needs of sports-themed bars and restaurants like yours. But we do. And we think you deserve a more tailored marketing experience.
The SportsTV Guide HQ is the first and only email marketing service designed for sports bars operators by sports bar operators. It is an all-inclusive email marketing and CRM platform that specializes in delivering exactly what sports-themed bars and restaurants need.
Everything from easy to incorporate recurring promotional automations to out-of-the-box promotions, STVG HQ is specifically tailored to the needs of restaurant operators that rely on sports to drive traffic.
All-Star Promotions Made Easy
One of the downsides of using generic email services is the lack of specialized restaurant and sports-themed promotions and templates. Do you need endless Black Friday deal promotions? Unlikely. What you need are event-specific and reoccurring sports bar promotions.
The STVG HQ comes prebuilt with sports-centric out-of-the-box email promotions such as March Madness bracket program as well as traditional restaurant stand-bys like birthday offers.
You’ll also have the power to create your own templates and promotions that can be sent one-time or part of reoccurring marketing automations.
The SportsTV Guide HQ is more than just email. It’s also a powerful CRM system that’ll help you learn who your guests truly are.
Collect everything from basic demographic data such as name, birthday, and location to more detailed intel such as the guest’s likes and dislikes, interests, favorite sports, and teams, and much more!
You can then take this info and turn it into powerful and personalized marketing efforts – from tailored offer campaigns to sales automations.
Personalization
Personalize Your Emails
Show guests how well you know them with easy personalization — both email text shortcodes and offer automations.Automation
Automate Your Marketing
Send the right email to the right guests at the right time with our email marketing automation systems.
Engagement
Engage Your Fans
Connect with sports fans by learning about their fav sports and teams, and more!
Email marketing is, by far, the most effective method for communicating about your restaurant to guests. Social media might appear great on the surface, but social platforms make you pay just to access the audience you have cultivated.
Get in front of your audience with the only email marketing service built for sports bars and show them why you’re the sports HQ for your neighborhood.
Embed Your SportsTV Guide Schedule
The number one reason why guests visit your sports bar is to watch sports! So let them know exactly what games you plan on showing on your TVs with the STVG Email Widget.
This short code embeds your sports TV schedule directly into your email. You can manually choose the games or let our Q-Score algorithm choose it for you. Either way, your guests will know when the games are and when to swing by your location to watch!
It comes in two sizes and is branded to your bar’s colors and tagline.
Powerful, Personalized Automations
Few jobs keep someone busier than sports bar operators. From operations and marketing to customer service and HR, you wear a ton of hats. It can be impossible to keep up with everything. Fortunately, STVG HQ makes your marketing effortless.
STVG HQ allows you to create amazing automations, saving you countless marketing hours that could be spent elsewhere without quality suffering. Set up reoccurring emails based on date and time, or triggered by a particular interaction, such as clicking a link. This means you get your message to your guests exactly when you want without lifting a finger.
Your options are endless and are fully customizable to your needs.
Easily Customizable to Your Brand
When you sign up for the STVG HQ, we walk you through the customization process as part of the on-boarding, so every email you send automatically pulls in your branded colors, logo, and social media links. From there, you’ll be able to update colors, logos, images, and links on the fly to get the right look and feel for your campaigns.
Social Media Marketing Made Easy
We’re also making marketing your sports bar on social even simpler.
Let your social media followers know what game(s) you plan on showing with the STVG HQ’s Single Game Highlight, Game Slate, and Special Events social media graphics.
Customized with your bar’s logo and color scheme, you pick the game(s) to feature and our graphic generator does the rest, pulling in the date/time info from your content providers.
It’s quick. It’s easy. And you don’t need fancy (and expensive) graphic designing software or skills to make.
Demo version (click to enlarge)
Challenge. Reward. Engage.
The March NCAA basketball tournament is not only great for driving traffic into sports bar seats, but also for bracketeers looking to flex their sport IQ. And now you can take that energy and dedication across all sports leagues with the STVG HQ: Bracket Program.
No long are you bound to just March college basketball. With STVG HQ your sports bar will be able to run bracket competitions for professional hockey, baseball, footfall, soccer, and more! Entice your guests and sports fans to join and compete with various prizes that can drive traffic back to your sports bar.
It’s easy to use and makes for great promotional building. Best part is it’s connected to STVG HQ’s email service, automatically sending updates (and your special offers) to guests playing.
The landing page and bracket is branded to your sports bar (logo and color scheme), and comes with a spot to upload a banner ad to further promote your business and events — such as gameday menus, watch parties, music/trivia nights, etc.